My Sport Live (MSL) and Sports Environment Alliance (SEA) are delighted to announce a new partnership that will see the two organisations join forces to create positive change within the sports industry.

The partnership will see MSL become the official media partner of SEA, with the sports promotion company to provide a range of services including media, production and streaming.

MSL Managing Director, Andrew Weiss, said the company looked forward to expanding the existing relationship between the two organisations after previously providing filming and production services for the annual #SEASummit in recent years.

“Having worked together for close to 12 months, we love everything that Sports Environment Alliance represents and what they are trying to achieve, and we are hopeful that together we can help showcase the wonderful work that they are doing,” Weiss said.

“Over the past five years, My Sport Live has worked really hard to make a difference to state and national sporting organisations by working to provide a range of services that they may not otherwise have had the resources to access.

“At the same time, we have tried to align ourselves with other like-minded organisations who are making a positive contribution to the sporting industry.

“With that in mind, our newfound partnership with Sports Environment Alliance is a wonderful way to combine our resources to help make a positive and important impact within sport.”

SEA Executive Director, Dr Sheila Nguyen, said the organisation was excited to begin its new partnership with MSL while continuing to share knowledge and build networks to enhance the industry’s engagement in the clean economy.

“Through the leadership of the sport industry, we aim to raise the awareness around the important issue of protecting our clean future, so we can continue to have places to play,” Nguyen said.

“The partnership with My Sport Live will help us achieve this ambition through their ability to effectively communicate to every person who values our privilege to kick, pass, jump, run, and swim.”

Further announcements regarding the partnership and upcoming projects will take place throughout the year, so keep an eye on the Sports Environment Alliance website for more information as it becomes available.